You need to understand your audience. If you record as a purist, you need to pitch your music to purists – Almost exclusively. Because most of us want to hear pop/rock/blues/hip-hop/indie alt/etc music where everything is tight and in tune
Take a long at your catalog right quick. Do you have anything in there that you are super proud of? Do you have a song that you love the production on as well as the writing? Maybe not! Maybe the reason you feel anxious and unsure of what you’re doing in life is because you haven’t actually done that much of what you love to do.
If you’re Taylor Swift, you can announce on just Instagram that you have a song dropping, and that will do you just fine. Let’s take a look at how many followers she has… Yep I’m off by 137 million.
Did you know that only around 10% – 20% of your followers actually see your posts? So how do we get to that other 90%? Well, you have to pay, of course! Duh. But all of this can get super expensive, super fast. We are on a budget, working the barista wage to make our creative ends meet. But for $365 a year, you’ll be able to reach most of the people following you.
Even during our current lockdown, we can support other acts. It’s as simple as talking! Start today! Pick and local band and follow the crap outta them!
Now I’m not saying that your friends are useless, or that they’re not necessary for a musician’s vocation. This post is just a little reminder that you being able to get five of your friends to listen to your music is the least amount of effort you can put into expanding your career (I’m sure you don’t need that reminder)